It’s arguably the second most researched species on the planet.
It’s tough as nails.
It grows fast.
It is well recognised and has a broad market appeal.
For many African countries it’s a staple food.
It competes with alternative proteins such as chicken and will one day, maybe sooner than we think, become cheaper than chicken.
And… we need more fish to feed our region – we’re already several hundred thousand tons short and growing as wild catch tilapia numbers continue to plummet.